As entrepreneurs, it is easy to get distracted by the latest technology and believe that jumping on every new trend is the key to long-term business success.
But what if instead of suffering from “shiny object syndrome”, we focused on the power of repetitive action instead?
This, according to award-winning coach and entrepreneur Shani Taylor, is the real key to business growth.
Based in Sydney, Australia, Shani works with coaches, consultants, and service providers around the world, helping them amplify their business and scale to a life of freedom. She has recently been featured in Business Insider, LA Weekly, and CEO Los Angeles as a thought leader.
Shani is also the author of the book ‘From Ignored to Adored: Ignite Connection and Communication Online to Attract Your Soul Mate Clients…Without Being Salesy.’
What makes all this even more impressive is that Shani’s start in life was far from simple. She was born into poverty and spent her teenage years homeless and addicted to intravenous drugs. She managed to get clean at 22 when she fell pregnant with her son – but her challenges weren’t over yet. She was then held captive by a family member and repeatedly assaulted for several days, resulting in years of suffering from PTSD.
Despite these struggles, Shani has transformed her life completely. Within two years of starting her business, Shani hit a milestone that many entrepreneurs never reach: seven figures in revenue.
Shani says: “At my first ever coaching event, I remember writing down all my big goals. Living in an apartment overlooking Sydney Harbor Bridge. Speaking at events all over the world. Creating a seven-figure business. I’ve achieved them all. It lets me know that no matter your start in life, if you work hard and truly commit, anything is possible.”
And Shani believes the secret behind her success couldn’t be simpler: consistency.
“So many people start strong, totally focused on achieving their goal. Then, when it doesn’t happen as quickly as they would like, they stop doing the work. You have to master the mundane. It’s not the sexiest, most exciting work – but repeating the same actions every day is the most powerful way to generate remarkable results.
That’s why, as part of Shani’s popular “Business Builders” coaching program, clients can jump on four group calls a week with Shani to do this work in a focused environment.
“If there’s one thing I know, it’s that my business levels up because I’m so consistent. My clients find that really inspiring. The fact that I still run these calls every week even as my success grows just reinforces the power of mastering the mundane to everyone who attends.”
This consistency in action has led Shani’s clients to transform their businesses. These results vary from hitting seven-figure months to a 422% increase in sales in the space of a month.
Another of Shani Taylor clients is a dance teacher who came from humble beginnings, having grown up on food stamps. Since working with Shani, he has started hitting four figures in sales each day, gaining millions of views on TikTok, and was recently the opening act for Nelly and NSYNC in America.
As Shani Taylor says: “People stay with me for years because they know the work is never finished. Every time they achieve a goal, it’s time to plan the next one! My business is rapidly expanding, and I share everything I learn along the way. My clients know that we will continue to grow together, and they love the community we’ve created.”
Recently, Shani was highly awarded for her coaching abilities. She was named ‘Coach of the Year’ at the ‘Women Changing the World Awards’ in London earlier this year and was presented the award by the Duchess of York.
The nomination for the award came as a complete surprise:
“Typically, people self-nominate for awards. That’s not what I’m about, so when the email initially came in, I thought it was spam! But several of my clients had nominated me in secret because of the ways I’ve helped them grow their business. That, really, is the highest honor of all.”
Now Shani Taylor has over 100 clients in 22 countries and a passionate international community on social media. Her next goal? To expand her impact as much as possible with international keynote speaking gigs.
She has previously spoken in locations around the world, including London, South Africa, Vancouver, and Vegas, and shared the stage with A-List celebrities including Vince Vaughn, Elizabeth Hurley, and Tommy Hilfiger.
And these speaking goals are only getting bigger as 2025 approaches:
“Before the end of the year, I’m heading back to South Africa and then across the pond to Los Angeles to deliver keynote speeches. Then, next year, I’ll be speaking at events in every major city in Australia. The methods I teach work – so I want as many entrepreneurs to hear about them as possible.”
To find out more about Shani speaking at your event, please visit www.shanitaylor.com
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